Advertising isn’t marketing Regular readers may have noticed my thing for Seth Godin - a very clever writer and thinker on all things marketing, he’s my regular go-to guy. It’s been a few weeks since I last mentioned him… he’s been a little off my radar. And then just last week he sent a blog that perfectly chimes with my views on marketing and where it should be heading.
Three changes in marketing
Lessons from the start up breakfast While this isn’t meant to be a definitive guide to starting a new business here are some great insights from the startup breakfast in their words, raw and unfiltered.
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