They say that January 19 is the fateful day that people start to give up on their New Year’s resolution. In some respects I have done better, I have lasted 67 days. But truth be told I have only really lasted two blogs. That’s right, you gave me a New Year’s...
Breathe the pressure Inhale, inhale, you’re the victim Come play my game Exhale, exhale, exhale Someone certainly thinks they’re the victim, here are some direct quotes from the CEO of Sky: Piracy has become our biggest competitor., The big problem is the...
In last week’s post we looked at Sky and the difficulty they have with the value they place in customer acquisition vs. retention offers. This week I’m not going to talk about how Sky have lost sight of the customer and are deploying the playbook in trying to...
Imagine this…… you have a new job Hey, Congratulations on your new job as as Head of PR at Sky. Here’s hoping you last a little bit longer than Trumps last communications director. Anyway I know it is your first day and we have a bit of a doozy for you. There is...
Last week we looked at the top insights from this years Mary Meeker Internet trend reports (full deck). One of these was the dramatic transformation of the media landscape, and the rise and rise of Netflix which is now the fifth biggest ‘TV’ network in the US (based...