Last week I asked five seemingly easy questions that will tell you a lot about the state of your digital readiness. To recap they are Let’s discuss the maturity of your Board’s knowledge in running a Digital P&L and using modern digital product delivery...
Following on from last week’s musings I want to look a little deeper at change and the associated level of disruption occurring within the exponential economy, and how you might think about addressing this as an organisation. It is clear by now that change is coming...
Every week when I sit down to write this blog I try to change things up a little. Working with a range of clients and sectors gives The Exponential exposure to a variety of business problems, which in turn means a good understanding of the challenges facing New...
Judging by last week’s click throughs a lot of you found popcorn pricing interesting. This week I thought we’d go a little deeper, and spend some time looking at the psychologies underpinning “popcorn”. Popcorn pricing Movie time means choices… your film selection,...
You’ve probably seen the coverage on Unilever purchasing Dollar Shave Club for a cool $US1B… as one of the largest tech deals of the year it’s been written up extensively. This week I’d like to try a different tack and take a look at their underlying business model –...
