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In golf, the saying is ‘drive for show, putt for dough’.
In business, this translates to:
Topline* for show, profit for dough.

*You can change the word topline for
-followers
-likes
-views
-impressions
-TARP’s (Target Audience Rating Point)
-Reach

What else do you up in the ‘________ for show list?’

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