Nothing is worse than stasis, Followed by irrelevance. Followed by excruciating, painful decline. Followed by death.
Burn this phrase into your memory: Day 2 is stasis. Followed by irrelevance. Followed by excruciating, painful decline. Followed by death.
Are you free to catch up next Wednesday?
My diary management just got a lot easier now I’m using AI (Artificial Intelligence.
10 things from an angry Digital guy
Historically we write some stuff we think is somewhat serious and smart about the world of Digital strategy, but today a bit of wit and wisdom
Perfection stops momentum
Perfectionism was just another form of procrastination. Validate your proposition and ship it – you have customers waiting.
I wish I had that service when I was starting out
Market Fit is helping both corporate innovation and start-ups validate their ideas before building.
Lessons from the start up breakfast
One of the things I like about The Exponential Agency is not only do we get to work with great clients on challenging projects as a group but also we are dedicated to helping others and ‘giving back’. This includes being involved in The Spring Board Trust, as an AUT...
How much money did you waste this week building something no one wanted?
I’ve got a pretty good track record with developing and launching new propositions, but I must admit I have also had my share of failures; projects that have a ‘revenue recovery’ squad started pretty much the day of launch, or a scramble to add the features that the...
Technology Chiefs
Justin was recently interviewed for Technology Chiefs and it provides a great background to one of the founding The Exponential Agency Directors. Technology Chiefs Interview with Justin Tomlinson Acting CTO New Zealand Rugby, Founder: Delivery Craft, Partner: The...
Bridging the digital divide
It’s the difference between “inside-out” digital improvements, versus “outside-in” digital disruptions, looking at opportunities as a third party attacker or disruptor might.
50 shades of digital
Everywhere you look these days, companies seem to be talking about their “digital” strategy or their need to create a digital strategy, but what exactly does “going digital” mean