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Nothing is worse than stasis, Followed by irrelevance. Followed by excruciating, painful decline. Followed by death.
Burn this phrase into your memory: Day 2 is stasis. Followed by irrelevance. Followed by excruciating, painful decline. Followed by death.
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Are you free to catch up next Wednesday?
My diary management just got a lot easier now I’m using AI (Artificial Intelligence.
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10 things from an angry Digital guy
Historically we write some stuff we think is somewhat serious and smart about the world of Digital strategy, but today a bit of wit and wisdom
Perfection stops momentum
Perfectionism was just another form of procrastination. Validate your proposition and ship it – you have customers waiting.
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I wish I had that service when I was starting out
Market Fit is helping both corporate innovation and start-ups validate their ideas before building.
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Lessons from the start up breakfast
One of the things I like about The Exponential Agency is not only do we get to work with great clients on challenging projects as a group but also we are dedicated to helping others and ‘giving back’. This includes being involved in The Spring Board Trust, as an AUT...
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How much money did you waste this week building something no one wanted?
I’ve got a pretty good track record with developing and launching new propositions, but I must admit I have also had my share of failures; projects that have a ‘revenue recovery’ squad started pretty much the day of launch, or a scramble to add the features that the...
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Technology Chiefs
Justin was recently interviewed for Technology Chiefs and it provides a great background to one of the founding The Exponential Agency Directors. Technology Chiefs Interview with Justin Tomlinson Acting CTO New Zealand Rugby, Founder: Delivery Craft, Partner: The...
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Bridging the digital divide
It’s the difference between “inside-out” digital improvements, versus “outside-in” digital disruptions, looking at opportunities as a third party attacker or disruptor might.
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50 shades of digital
Everywhere you look these days, companies seem to be talking about their “digital” strategy or their need to create a digital strategy, but what exactly does “going digital” mean